Thursday, 27 January 2011

Publishing Isn't Dead

Little White Lies (LWL) magazine announced today that they have sold out of their current "Black Swan" issue. This proves that publishing ain't dead, if what you print is quality.
Creative Review may have played their part in LWL's fortune, by showing the two month production process of the Black Swan issue in a two minute video.

But this isn't a one off. LWL's shelves are bare, their back issues have been snapped up too. This is good news for hard copy publishing. LWL offer a good readable web brouse but this announcement proves that hold-it-in-your-hand print touches parts the computer screen misses.
As with most good news, this won't be the end of the story for Little White Lies. Hopefully they will spend this evening celebrating in the pub and leave the "should we increase the print run" meeting for tomorrow.

No comments:

Post a Comment

Note: only a member of this blog may post a comment.